Ritu Bhasin

Ritu Bhasin, LL.B., MBA, is an internationally recognized expert in leadership, workplace culture, inclusion, and belonging. As the CEO of bhasin consulting inc. (bci), a preeminent leadership and inclusion consulting firm, she has worked with hundreds of renowned organizations across industries to take their DEI strategies to the next level. A passionate advocate for authentic leadership, allyship, and psychological safety, Bhasin shows audiences how to unlock the power of belonging in their organizations for transformative results. 

Before founding bci, Bhasin spent 10 years in the legal profession — first as a civil litigator and then as the director of legal talent for the preeminent Canadian law firm, Stikeman Elliot LLP. Bhasin also served as an instructor in the Executive Programs and the Rotman School of Management at the University of Toronto. Having had a front row seat to the challenges related to creating inclusive workplaces, Bhasin founded bci in 2010 as a new type of DEI consultancy — one driven by the values of authenticity, belonging, and intersectionality. 

Bhasin’s fierce commitment to teaching others to live, work, and lead more authentically comes from her personal experience with racist childhood bullying, cultural confusion, and the constant pressure to conform. Throughout her 25 years of DEI advocacy work, Bhasin has won numerous awards and distinctions, including SUCCESS Magazine’s Women of Influence Award, The Women’s Center Leadership Award, the South Asian Bar Association (SABA) Diversity Award, the Indo-Canadian Chamber of Commerce Female Professional of the Year Award, the City of Toronto’s William P. Hubbard Award for Race Relations, and Western University’s Young Alumni of the Year Award.

Bhasin is a certified cultural competence coach and a certified neurostrategies coach. Her first book The Authenticity Principle is an Amazon bestseller, and her second book, We've Got This: Unlocking the Beauty of Belonging, was released in June 2023. In addition, Bhasin regularly appears on national television and radio in the US and Canada as an expert on leadership, inclusion, personal empowerment, authenticity, and anti-racism.