Martin Lindstrom, branding expert and Time Magazine Influential 100 Honoree, joined The Art Of in our backstage studio to talk branding, marketing...

Revenue is always going to be a challenge and so if that’s one of those things that does in fact keep small business owners up at night you...

We all have an image in our mind's eye of the perfect time and space to do our creative work. An amazing studio overlooking the ocean with the...

3 weeks ago we had all of our belongings boxed and shipped from Boston to Florida. The movers still haven’t arrived and we don’t know...

Love him or hate him, you've heard the name Justin Bieber. You’ve heard of the term, “Bieber Fever,” and you’ve probably even seen commercials of his...

Avinash Kaushik, digital marketing evangelist for Google and CEO of Market Motive, recently sat down with The Art Of at our backstage studio to talk...

Something amazing happened in early October of this year. A spacecraft launched from Cape Canaveral, Florida and made its way to the International...

Seth Godin, author and founder of squidoo.com, is synonymous with innovation within the marketing community. After a highly...

Marketing is one of the fastest changing aspects of business. It’s all about figuring out the value of what you offer and how you could communicate that to the specific people who...

To me it’s interesting because we live in a technology-fueled world and I think a lot of the excitement and the hype is around data and social...

There’s a big difference between sticking with a brand and being stuck with one.  If your customers aren’t happy with your brand but they stay with you because...

Okay, I know that title of this article may seem like a harsh way to make a point, but things have changed a bit. There was a time when marketing was...

The first thing to consider in your marketing is strategy. A lot of people say that and a lot of people get that, but it’s amazing how few...

Gary Vaynerchuk, online marketing trailblazer, entrepreneur and creator of Wine Library TV, sat down with The Art Of to discuss the state of the marketing...

I think what the marketing world needs to get ready for is a much more active public. I think consumer’s expectations have risen in recent years and along...